Traffic Validation Click Integrity Monitoring- A Shield Against Click Fraud Every click and impression counts! The dynamic landscape of digital advertising requires advertisers to maintain…Expert OpinionMarch 18, 2024
Traffic Validation The Rising Threat of Synthetic Identity Fraud: What Every Business Needs to Know The entire world is connected online, around 64 per cent to be exact. With this,…Expert OpinionMarch 7, 2024
Traffic Validation Unlock the Power of Data Transparency in 2024 Digital advertising, being a relatively new channel, is still evolving. As digital ads become more…Expert OpinionMarch 1, 2024
Traffic Validation Roadmap to Drive Efficiency in VAS Ecosystem Creating a cleaner ecosystem necessitates addressing complex challenges like VAS subscription validation and lack of…Expert OpinionFebruary 5, 2024
Traffic Validation Safeguard Your ads in the Digital Landscape: Protect Impression Integrity Heavy payouts and unrealistic numbers are the real face of ad campaign impressions. The inflated…Expert OpinionJanuary 30, 2024
Traffic Validation Unmasking the Phantom Impressions: Know why your impressions are high, yet ROI is low The digital landscape is evolving rapidly and advertisers have the opportunity to tap the best…Mridul MishraNovember 9, 2023
Traffic Validation How Lead Validation Can Optimize Your Lead-Generation Process? – Know in Detail Having a sound digital growth plan is perhaps the most surefire way for any modern…Expert OpinionAugust 4, 2023
Traffic Validation A Mirage in The Desert of Digital Advertising: Will You Find Your Way? Imagine strolling through a desert, thirsty for genuine leads and conversions. Suddenly, an oasis appears—a…Expert OpinionJuly 25, 2023
Traffic Validation Decode the Fraud Series: Cracking Down on Click Spamming While online fraud perhaps started with email spamming, it has come a long way. Today,…Expert OpinionJuly 10, 2023
Traffic Validation The Rise of DCB Across the Global Payment Ecosystem The global digital landscape is evolving swiftly with high rates of mobile penetration across the…Expert OpinionJuly 6, 2023