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How a Leading FMCG Brand Increased Sales by 16% with Data-Driven Insights
For any FMCG brand, product availability is critical to driving sales and retaining customers. However,.......
Impression Fraud Uncovered: How mFilterIt Protects Ad Spend from Deceptive Digital Practices.
Impression fraud in digital advertising presents a significant challenge for advertisers, posing a serious threat.......
MAAS Uncovered: How mFilterIt Safeguards Financial Institutions from Mule Accounts
Over time Mule-as-a-Service (MAAS) have become an underground economy that facilitates illegal money laundering by.......
How to Maximize Your Branding Campaign Reach
Running a successful branding campaign requires not only creativity but also precision and efficiency. Marketers.......
Secure Your Brand. Avoid the Pitfalls of ad placements on MFA Sites
The “Made for Ad” or MFA sites are a revenue-generating classic with little or almost.......
A Leading FMCG Brand Achieved 83% Safer Ad Placements with Digital Brand Safety and Compliance
FMCG brands investing heavily in online advertising, this make ensuring brand safety a top priority,.......