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  • Web product suite
    Specialized solutions for advertisers
    to save on their ad spends for
    Performance Based Web Campaigns
    Click here for a demo
    We provide advertisers the confidence
    to spend for acquiring inorganic users
    for their app.
    App product suite
    Click here for a demo
    0 hours tech effort for integration
    Single consolidated platform for app & web
    120 M+ validations every month
    40% savings for advertisers
    84 networks use our reports
  • Intutive dashboard
    Unique algorithms
    Quick integration
    Machine learning algorithms
    In-depth fraud report
    Integrated suite
    Deterministic & realtime
    Transactional level reporting
  • Have an exciting project
    for us? Awesome! We’d love
    to hear about it!
    Get Started Now
    or give us a call
    +91-124-2354166
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App Product Suite

We provide advertisers the confidence to spend for acquiring inorganic users for their app.

Click here for demo

Web Product Suite

Specialized solutions for advertisers to save on their ad spends for Performance Based Web Campaigns

Click here for demo

Brands that trust us

  • Zoylo

  • Big Basket

  • Faircent

  • Paytm Mall

  • OLX Group

    OLX Group

  • Vodafone

    Vodafone

  • Publicis-Group

    Publicis Group

  • Red Bus

    Red Bus

  • Phone Pe

    Phone Pe

  • Noon

    Noon

  • 1mg

    1 mg

  • HDFC Bank

    HDFC

Our Industry Leading Solutions

Advertisers

App & Web fraud detection solutions for brand and performance marketing
to help advertisers to save cost

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Handset OEMs

Fraud detection solution for pre-embed installs and
Big-data analytics based report on mobile handset market

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Telecom Operators

Fraud detection solution to improve efficiency and save on draining cost for D2C VAS business of the telecom operators

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Ad-networks

Specifically designed for Ad-networks, to eliminate frauds at publisher level, before the transaction reaches the advertiser

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Our Specializations

Deterministic & Real Time

Deterministic and real time fraud detection solutions ensure advertisers stay ahead of the fraudsters

Intutive Dashboard

Proof of fraud for each transaction protects advertisers against challenges by fraud publishers

Machine Learning Algorithms

mFilterIt’s pattern matching & machine learning based algorithms detect repeat users & devices, their similarities and behaviours

Our Specializations - Mfilterit

Platform Agnostic Solutions

Solutions for both App & Web fraud detection gives advertisers the confidence to spend on advertising campaigns across platforms

Quick & Easy to Integrate

Plug and Play integration setup for Fraud Detection, can be started within minutes

Transactional Level Reporting

Fraud reports are provided along with periodic email updates to advertisers & their publishers to check data fluctuations

Company Overview

Founded in 2015, mFilterIt is a global Fraud Detection & Prevention Company providing end-to-end ad fraud detection & prevention solutions to Mobile App and Web Advertisers, Handset OEMs, Telecom Operators and Ad-networks.

With its neutral & platform agnostic solutions, mFilterIt helps its customers by eliminating ad frauds across brand (CPC/CPV) & performance marketing campaigns (CPI, CPS, CPR, CPT, CPL, CPCV etc.), pre-embed installs and D2C VAS campaigns.

mFilterIt combines its machine-learning technology with a dedicated team of data scientists and tracks multi layered fraud categories, thus helping its customers plug their leakage in marketing spends and stay ahead of the fraud curve.

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Company overview - Mfilterit

Case Studies

clubmahindra - mfilterit

ALT Balaji

Boosts Bottom Line with 25% Better Optimised Ad Spend mFilterIt worked with ALTBalaji from the inception of their app marketing journey to identify cost-per-install fraud. In just 3 months, mFilterIt helped ALTBalaji better optimise 25% of their Ad Spend.

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Snapdeal - Mfilterit

Club Mahindra

Club Mahindra, India’s leading timeshare based holiday service provider, was looking to save on their media expense by identifying and eliminating the affiliate fraud traffic in their lead generation campaigns

Read more
ALT Balaji - Mfilterit

Snapdeal

Improving Sales Performance Through Reliable Fraud Solution mFilterIt collaborated with Snapdeal to analyse the company’s sales data and identify cost-per-sales fraud for both app and web transactions. mFilterIt has helped Snapdeal optimise 31% of their Ad Spend

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Client Testimonials

“Mfilterit is a fantastic tool that has helped protect against mobile Ad frauds. It provides real time information into fraudulent traffic sources and helps us optimize media spends.” “A must for any mobile marketer!!!”
Enter Author name.
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OYO
India ranks amongst top 5 in digital ad fraud and IVT traffic. For online video ads fraud India is ranked 1st. Every marketer’s challenge in new world order (digital) is “identity” and “attribution”. Mfilterit has proved to be an indispensable tool for our user growth programs as it identified fraud while working with publishers, networks and affiliates. Mfilterit’s tools and services helped us increase our ROI while negotiating with all stakeholders in user acquisition ecosystem. We definitely recommend Mfilterit as an integral part of today’s marketer’s tool kit.”
Enter Author name.
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ALT Balaji
“We have found Mfilterit to be a very useful solution, helping us reduce and prevent fraud in digital marketing. We have been using their services to specifically identify device and click fraud. Since their technology aggregates data from multiple sources to identify such frauds, we are quite confident of relying upon their solution and optimizing our marketing investments accordingly.”
Enter Author name.
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Snapdeal

Keep In Touch

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Contact Information

Contact us using the following details:

Floor 16, Building No. 5B,
Cyber Terraces, DLF City Phase III,
Gurgaon – 122002, India

Phone: +91 98111 14204

Email: contact@mfilterit.com

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mFilterIt is an end-to-end, ‘single consolidated platform’ for Ad Fraud Detection & Prevention. Our Neutral & Platform Agnostic solutions help customers across all Performance Marketing Campaigns (CPI, CPS, CPR, CPT, CPV/CPC, CPL, CPCV etc.) globally.

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  • Home
  • About Us
    • Company Info
    • Blogs
    • Media & News
    • Events
      • Mfilterit Meet 2018
      • Dmexco-2018
      • India Affiliate Summit 2018
  • Solutions
    • Advertisers
      • App Fraud Protection Suite
      • Brand Safety
      • Web Fraud Protection Suite
    • Handset OEMs
    • Telecom Operators
    • Ad-Networks
  • Our Clients
    • Testimonials
    • Case Studies
  • Contact Us
mFilterIt