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click spamming

Ever celebrated a spike in installs, only to realize no one’s using your app? You’re.......

Brand Bidding

Would you pay twice for the same customer? Many brands do—without knowing. Every time your.......

Imagine that you onboard affiliates to market your newly launched app. They commit performance, and.......

ecommerce pricing intelligence

Most brands are still pricing based on instinct, internal costs, or outdated competitor scans. And.......

programmatic ad fraud

Programmatic advertising is seeing a massive growth in the Middle East and Africa region. According.......

full funnel validation

The dashboard says ROAS is up. Conversions are climbing. The team’s celebrating. But beneath the.......

pay-per-call

If you are selling products or services online in the US, there’s a good chance.......

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Latest Blogs Insights

What Marketers Should Look for in a Click Fraud Prevention Tool?
The high season...
What Are Attention Metrics: Why Brands Need To See Beyond Viewability
Marketers have relied...
What is Impression Spam? Know How It Impacts App Campaigns.
While marketers...
Affiliate Fraud Is Getting Smarter: Is Your Affiliate Monitoring Strategy Smarter Too?
Paying affiliates...
Brand Safety Is Not Just About Safe Placements: Why Full-Funnel Coverage is the Only Way to Break the Illusion Loop
Think your ad is...
Brand Impersonation in Religious Tourism: What Devotees and Platforms Must Know
Over 50 fake websites....
5 Red Flags That Drain Your Performance: How Ecommerce Analytics Helps Fix It & Boost ROAS
E-commerce businesses...
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