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brand safety in contextual targettig

Imagine you’re investing in branding ads to be visible among your target users, but instead,.......

In recent years, the MENA region has emerged as one of the fastest-growing digital advertising.......

Mobile app advertising is all about data coming from CPI campaigns – ROAS and LTV.......

programmatic-ad-fraud

With brands shifting a large amount of their budgets to digital platforms, programmatic advertising plays.......

counterfiet fraud

In today’s hyper-connected commerce ecosystem, brand visibility is no longer limited to owned channels. From.......

reseller fraud in q commerce

India’s e-commerce sector, valued at ₹10,82,875 crore in FY24, is expected to reach ₹29,88,735 crore.......

Affiliate marketing in the MENA region is growing exponentially as a result of the region’s.......

affiliate fraud

As an advertiser at a Fintech business, are you constantly stressed over user growth targets,.......

click spamming

Ever celebrated a spike in installs, only to realize no one’s using your app? You’re.......

Latest Blogs Insights

Why Addressing Regional Nuances is Critical for Effective Media Brand Safety?
When we think about...
The Hidden Cost of Managing Ads Across Multiple Ecommerce Marketplaces: How a Unified Marketing Platform Helps
Aditya was running...
How mFilterIt’s Attention Metrics Tools Differs from Competitors?
Most branding campaigns...
Why Marketers Need to Move Beyond Viewability? Understand How MFA Sites Hurt Ad Performance & How Attention Metrics Help
Here’s the truth...
Affiliate Marketing Campaigns Promise Growth: How to Make the Most of it with Smart Affiliate Monitoring
The global affiliate...
Meta Lead Gen or Landing Page Forms: Which Brings You Better Leads?
You have done everything...
Rise in Brand Infringement Scams: Why Brands Need to Stay Extra Careful During the Festive Season
It’s the busiest...
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