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Profit. That’s the main goal of every business.
Amongst all advertising solutions, pay-per-click advertising...
As the digital advertising landscape continues to thrive, more instances of fraud are also being highlighted....
Brand marketing has evolved with time. In the past, it was more of contextual targeting that was focused...
Imagine your sales pipeline, like a bustling highway filled with potential customers moving at high speed.
Here’s...
Building a brand is a challenging undertaking. Besides offering something unique, one has to put significant...
An Indian conglomerate with pricing analysis cracked the code to excel on the online marketplaces for...
Every click and impression counts!
The dynamic landscape of digital advertising requires advertisers...
The entire world is connected online, around 64 percent to be exact. With this, a door of opportunity...
Digital advertising, being a relatively new channel, is still evolving. As digital ads become more and...
Every brand in the digital ecosystem is in the rat race to expand its presence, build brand reputation,...
Horses for courses – What sells more on Blinkit, might not get the same response on Zepto. On the same...
The e-commerce landscape has expanded across India beyond anyone could have expected 5 years ago. New...
