Affiliate bidding on brand keyword
During big festivals, fraudulent affiliates and competitors aggressively bid on your trademark keywords and their misspellings. This leads to affiliates appearing as the top bidders on your brand terms in search ads.
Customers searching for your brand may click on these affiliate ads instead of yours, but they still land on your site. The affiliate wrongfully claims the commission, inflating your advertising cost and reducing your returns.
Protect Your Brand This Festive Season
Trusted by the World’s Biggest Digital-Front Brands
The Impact of Brand Bidding on Ad Campaigns
Rising CPCs
Branded keyword bidding inflates advertising coats.
Reduced ROAS
Higher costs diminish campaign profitability
Eroded Visibility
Competitors replace your brand in search results
Growth Constraints
Escalating spend hinders scalable expansion
Our Solution
Real-Time Brand Bidding Fraud Protection
tools designed specifically for the festive season:
Geo- & Time-Based Monitoring
Our tracker runs in different cities and analyses the different sources of traffic related to a set of keywords coming from various sources
Time Based Tracking
Tracks on-the-basis of day – parting, hourly tracking,ad-scheduling strategies of competitors and affiliates
Seasonal Sales/ Discounts
As most frauds occur during the flash sales such as Diwali, Christmas, Big Billion Days etc., we track the user journey to check the source
Tracking Market Trends
Identify when competitors invest more or less and on which keyword. Discover key periods when keyword competition increases or decreases and act on the findings
Why It’s Critical Now
- Increased advertising budgets and competition
- High consumer urgency and multiple flash sales
- Spike in misleading redirects
- Loss of revenue and brand equity
Take Control of Your Festive Campaigns Now
Leading D2C Brand’s Search Ads — Transformed with mFilterIt
Real Results. Measurable Impact.
3,436+
Brand-bidding ad links detected & restricted
21% Drop
In CPC during peak marketplace season
Improved ROAS
Through cleaner traffic & keyword control
Real-Time Action
Daily monitoring enabled faster response & cost savings
The brand regained control over its keywords, reduced wasted spend, and scaled search campaigns sustainably
Don’t let brand bidding fraud steal your hard-earned festive season gains. Protect your brand, optimize your ad spend, and maximize your sales impact with mFilterIt’s expert fraud detection and prevention.
Why Choose mFilterIt?
Why Choose mFilterIt?
Trusted by 250+ global brands including
Fortune 500 companies
Partnerships with major advertising
bodies (IAB, MMA, EY)
Operating across 40+ countries with deep
industry expertise
Proven track record preventing billions in
ad fraud losses
