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Case Studies



10/10/22, 6:30 am

Integrated Fraud Management Solution for Better ROI

Even after spending a lot on advertising campaigns, a large insurance business was still having trouble with low conversion rates and significant customer acquisition costs. Ad fraud issues were impacting...


19/7/22, 6:30 am

How An eCom Brand Boosted Discoverability by Monitoring it’s Sponsored ‘Brand’ Keywords?

An FMCG conglomerate with largest influence in South-East Asia was bidding on its brand keywords across e-commerce platforms like Tokopedia, Lazada, Shopee, etc. It only had access to the analytics offered by the...


1/7/22, 6:30 am

Achieving Higher Share-of-Shelf on Competitor’s Sponsored Keywords On eCom Platforms Through mScanIt

A global oral care brand with an exponential presence across South-East Asia wanted to know the digital Share-of-Shelf (SOS) of its brand's toothpaste product on the competitor's sponsored keyword listings. Higher SOS directly correlates...


30/6/22, 7:30 am

Fake Customer Care Numbers: A Nightmare for the BFSI Sector

In today's era of building and sustaining digital identity, brands need to be vigilant of instances that can cost them their goodwill and reputation. More so in the BFSI sector, regular monitoring of...


20/6/22, 11:30 am

Next-Gen Solution for eCom SKU Management of a Leading Bakery Brand

Our client is a leading Indian bakery brand with wafers as its highest-grossing or hero product. The company competes with brands like Nestle, Britannia, Parle, and other significant players in the FMCG industry. The private limited company...


14/6/22, 8:30 am

Are Bots Making Travel Plan Too

The travel industry is abuzz with the onset of the vacation season and the resurrection of travelers post-pandemic. Online travel bookings have witnessed an upsurge in bookings as travelers are...


13/6/22, 8:30 am

Devil Behind The Beauty

Online ad fraud has risen by 46% in the MENA region since the beginning of the pandemic. This clearly highlights a potent challenge that brands have been reeling under. Brands have a large pool of budgets allocated towards digital spending...


31/5/22, 6:30 am

Detecting and Fighting Back Against Negative Reviews Through eCom Competitive Analysis

A leading biscuit manufacturer in India, with chocolate filled and almond cookies as two of its best variants, was receiving a lot of negative reviews on ecommerce platforms like Amazon, BigBasket, Flipkart, etc. The company needed to understand the sentiment...


31/5/22, 6:30 am

The 'unreal' digital of the Real Estate

The real estate sector is resuming business after covid 'silence' and leveraging digital platforms to generate interest and leads from potential buyers. However, the digital bad is not shying away from grabbing the opportunity to...

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