Tag: click fraud

click fraud
Click Fraud: How to Protect Your Digital Ad Budget
The size of the online click campaign market is growing. This is evidenced by the Google Ad revenue (US)...
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Click Fraud Menace Damaging Ad Efficiencies in Southeast Asia
Southeast Asia is a rapidly expanding market that is expected to generate a revenue of $38 billion by...
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click-spamming
Decode the Fraud Series: Cracking Down on Click Spamming?
While online fraud perhaps started with email spamming, it has come a long way. Today, ad fraud takes...
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Gaming Advertisers
Gaming Advertisers vs Fraudsters: Who Will Make It to the Finish Line?
You developed a game and now you’re willing to go to the next level. To bring new visitors, you decide...
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You Asked, We Answered: Most Searched Questions About Ad Fraud
Whether you’re an advertiser, publisher, or user, it is natural to have questions about the growing threats...
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Click-Injection
Click Injection: Why Should Brands/Advertisers Worry About It?
During the first install session, fraudsters hijack ‘install broadcasts’ using bots/malware, and inject...
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Is Ad Fraud Stealing Your Online Customers?
Humans make only 60% of internet traffic The covid19 pandemic left a huge global impact. Industries tumbled,...
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Click Fraud Plaguing the BFSI Sector
sources are generated by bots, automated click, or some type of click fraud? Ad Fraud is estimated to...
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Click Fraud Decoded
If you are a digital advertiser, you have been stung by click fraud many times. But there are ways to...
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