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digital advertising

Every advertiser invests in their digital ads with the goal of reaching their ideal audience.......

ecommerce-intelligence-solution

Black Friday is the Super Bowl for marketers! Prepare well off-season to score big during.......

ctv ad fraud detection

Connected TV (CTV) ads have emerged as a powerful digital advertising medium for brands looking.......

Ad Fraud

Performance Programmatic Platforms follow the same rules as traditional programmatic platforms, but the focus on.......

validating leads

In the world of digital marketing, getting leads is just one part of the puzzle........

brand bidding

Have you ever wondered why your brand name is showing in the sponsored search when.......

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Win the Digital Shelf with Ecommerce Analytics This Festive Season: A Data-Driven Strategy for Ecommerce Brands
Festive season is...
What Marketers Should Look for in a Click Fraud Prevention Tool?
The high season...
What Are Attention Metrics: Why Brands Need To See Beyond Viewability
Marketers have relied...
What is Impression Spam? Know How It Impacts App Campaigns.
While marketers...
Affiliate Fraud Is Getting Smarter: Is Your Affiliate Monitoring Strategy Smarter Too?
Paying affiliates...
Brand Safety Is Not Just About Safe Placements: Why Full-Funnel Coverage is the Only Way to Break the Illusion Loop
Think your ad is...
Brand Impersonation in Religious Tourism: What Devotees and Platforms Must Know
Over 50 fake websites....
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