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Share-of-Voice

Information is widely available on the World Wide Web; however, finding relatable info has become.......

brand safety protect your brand integrity in the digital ecosystem

Imagine working countless hours to perfect your brand identity and persona, only to have it.......

click-farms

Profit. That’s the main goal of every business. Amongst all advertising solutions, pay-per-click advertising is.......

click fraud protect your ad campaign

As the digital advertising landscape continues to thrive, more instances of fraud are also being.......

contextual advertising

Brand marketing has evolved with time. In the past, it was more of contextual targeting.......

Brand Risk Safeguard Your Brand in the Digital Ecosystem

Building a brand is a challenging undertaking. Besides offering something unique, one has to put.......

Why do brands need a Pricing Tracker and Pricing Analysis across e-commerce platforms

An Indian conglomerate with pricing analysis cracked the code to excel on the online marketplaces.......

click integrity monitoring a shield against click fraud

Every click and impression counts! The dynamic landscape of digital advertising requires advertisers to maintain.......

Unlock the Power of Data Transparency in 2024 

Digital advertising, being a relatively new channel, is still evolving. As digital ads become more.......

Latest Blogs Insights

How mFilterIt’s Attention Metrics Tools Differs from Competitors?
Most branding campaigns...
Why Marketers Need to Move Beyond Viewability? Understand How MFA Sites Hurt Ad Performance & How Attention Metrics Help
Here’s the truth...
Affiliate Marketing Campaigns Promise Growth: How to Make the Most of it with Smart Affiliate Monitoring
The global affiliate...
Meta Lead Gen or Landing Page Forms: Which Brings You Better Leads?
You have done everything...
Rise in Brand Infringement Scams: Why Brands Need to Stay Extra Careful During the Festive Season
It’s the busiest...
Win the Digital Shelf This Festive Season with Data-Driven Ecommerce Analytics
Festive season is...
What Marketers Should Look for in a Click Fraud Prevention Tool?
The high season...
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