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Unlock the Power of Data Transparency in 2024 

Digital advertising, being a relatively new channel, is still evolving. As digital ads become more.......

The Real Impact of Brand Infringement

Every brand in the digital ecosystem is in the rat race to expand its presence,.......

Build Strategies for E-commerce Marketplaces

Horses for courses – What sells more on Blinkit, might not get the same response.......

E-commerce Shelf Monitoring – A Competitive Advantage in the Digital Commerce Ecosystem

The e-commerce landscape has expanded across India beyond anyone could have expected 5 years ago........

VAS Ecosystem

Creating a cleaner ecosystem necessitates addressing complex challenges like VAS subscription validation and lack of.......

Share of Search

In today’s world where every piece of information is just a fingertip away, shoppers have.......

Protect Impression Integrity

Heavy payouts and unrealistic numbers are the real face of ad campaign impressions. The inflated.......

Ad Budget

“Know how these Harry Potter characters are doing now? The 3rd one is a shocking.......

Quick Commerce

Product availability is the key issue for brands looking to expand their presence across the.......

Latest Blogs Insights

The Hidden Cost of Managing Ads Across Multiple Ecommerce Marketplaces: How a Unified Marketing Platform Helps
Aditya was running...
How mFilterIt’s Attention Metrics Tools Differs from Competitors?
Most branding campaigns...
Why Marketers Need to Move Beyond Viewability? Understand How MFA Sites Hurt Ad Performance & How Attention Metrics Help
Here’s the truth...
Affiliate Marketing Campaigns Promise Growth: How to Make the Most of it with Smart Affiliate Monitoring
The global affiliate...
Meta Lead Gen or Landing Page Forms: Which Brings You Better Leads?
You have done everything...
Rise in Brand Infringement Scams: Why Brands Need to Stay Extra Careful During the Festive Season
It’s the busiest...
Win the Digital Shelf This Festive Season with Data-Driven Ecommerce Analytics
Festive season is...
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