Explore The Latest Blogs By Our Experts

ad fraud

Considering that ad fraud will cost marketers $ 172 billion by 2028, according to Statista.......

trademark infringement

Since the advent of digital platforms and unmatched reach, the way brands engage with their.......

sentiment analysis to decode customer feedback across digital marketplaces in uae

The UAE e-commerce is expected to reach $17 billion by 2025. Further, by 2027, it.......

Programmatic ad

The global programmatic advertising market size is expected to grow at a CAGR of 22.8%.......

click fraud

The size of the online click campaign market is growing. This is evidenced by the.......

how click fraud drains your ad budget?

Imagine the plight when the ad spends which were allocated to acquire new users and.......

why-is-digital-shelf-optimization- important?

In 2023, the global e-commerce retail reached $5.8 trillion as per a Statista report. Further,.......

combat mobile ad fraud

In this digital friendly ecosystem, massive usage of mobile and its apps has entirely changed.......

brand infringement

The rise of social media and online platforms has made it easier than ever for.......

Blog Categories

Blogs Region Wise

Latest Blogs Insights

Win the Digital Shelf with Ecommerce Analytics This Festive Season: A Data-Driven Strategy for Ecommerce Brands
Festive season is...
What Marketers Should Look for in a Click Fraud Prevention Tool?
The high season...
What Are Attention Metrics: Why Brands Need To See Beyond Viewability
Marketers have relied...
What is Impression Spam? Know How It Impacts App Campaigns.
While marketers...
Affiliate Fraud Is Getting Smarter: Is Your Affiliate Monitoring Strategy Smarter Too?
Paying affiliates...
Brand Safety Is Not Just About Safe Placements: Why Full-Funnel Coverage is the Only Way to Break the Illusion Loop
Think your ad is...
Brand Impersonation in Religious Tourism: What Devotees and Platforms Must Know
Over 50 fake websites....
Scroll to Top