Brand marketing has evolved with time. In the past, it was more of contextual targeting…
Expert OpinionApril 22, 2024
The Cricket Fever is Unstoppable! From IPL to the World Cup, the audience goes…
Labhit AgarwalApril 4, 2023
In 2020, Google the phasing out third-party cookies starting with Chrome browsers – a piece…
Mridul MishraMarch 20, 2023
Third-party cookies have been the key for marketers to track individuals online and understand their…
Jagmeet SinghFebruary 16, 2023
It is easier than ever to start a business or brand using the Internet. On…
Expert OpinionJuly 20, 2022
Ad Fraud is not a term anymore that needs an introduction for marketers. There is…
Expert OpinionJuly 19, 2022
Imagine that you have set up a well-planned referral campaign to gain new customers for…
Jyoti KalraJune 20, 2022
In 2019, 50% of consumers agreed that they always relied on reviews and ratings before…
Amit RelanJune 11, 2022
Digital ad fraud is a thing that didn’t drop just today. It has been surviving…
Expert OpinionMarch 14, 2022
