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September 19, 2024 | Expert Opinion
Consider your brand being placed alongside unsuitable content or falling victim to a fraudulent website...
September 18, 2024 | Expert Opinion
The darker side of digital advertising is growing deeper and deeper: more and more attention is drawn...
September 13, 2024 | Expert Opinion
The rapid rise in eCommerce across geographies especially in countries like Indonesia, Thailand, and...
September 10, 2024 | Expert Opinion
Considering that ad fraud will cost marketers $ 172 billion by 2028, according to Statista Reports, tackling...
September 5, 2024 | Expert Opinion
Since the advent of digital platforms and unmatched reach, the way brands engage with their audience...
September 3, 2024 | Expert Opinion
The UAE e-commerce is expected to reach $17 billion by 2025. Further, by 2027, it is expected that global...
September 2, 2024 | Expert Opinion
The global programmatic advertising market size is expected to grow at a CAGR of 22.8% from 2024 to 2030....
August 29, 2024 | Expert Opinion
The size of the online click campaign market is growing. This is evidenced by the Google Ad revenue (US)...
August 27, 2024 | Expert Opinion
Imagine the plight when the ad spends which were allocated to acquire new users and expand reach is now...
August 23, 2024 | Expert Opinion
In 2023, the global e-commerce retail reached $5.8 trillion as per a Statista report. Further, by 2027,...
August 14, 2024 | Expert Opinion
In this digital friendly ecosystem, massive usage of mobile and its apps has entirely changed the way...
August 12, 2024 | Expert Opinion
The rise of social media and online platforms has made it easier than ever for copycats and counterfeiters...
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