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E-commerce Intelligence

eCommerce has indeed gained momentum during the unprecedented Covid19 pandemic. The gain can be seen.......

Customer Experience (CX) Digital Commerce En Route to Optimize the Customer Journey

Businesses that enhanced customer experience has improved cross-selling and up-selling (42%), enhanced customer retention (33%),.......

Direct Carrier Billing

What is Direct Carrier Billing (DCB)? DCB mobile payment method that allows users to make.......

programmatic advertising

Like always, new technological developments continue revolutionizing the way we conduct business online. However, at.......

map-violations

Identification of MAP (Minimum Advertised Price) violators in real-time is critical for brands as it.......

mirage-in-the desert-of-digital-advertising

Imagine strolling through a desert, thirsty for genuine leads and conversions. Suddenly, an oasis appears—a.......

MENA-Based Blogs

Affiliate & Incent Fraud In MENA: Are Your Marketing Dollars At Risk?
Affiliate marketing in the MENA region is growing exponentially as a result of the region’s growing...
Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising is seeing a massive growth in the Middle East and Africa region. According to...

Latest Blogs Insights

Affiliate & Incent Fraud In MENA: Are Your Marketing Dollars At Risk?
Affiliate marketing...
Is Your Fintech App Marketing Losing Money to Affiliate Fraud? Here’s What You Need to Know
As an advertiser...
What Happens When You Eliminate Click Spamming - Know With Proof?
Ever celebrated...
Smart Marketer’s Guide to Combating Brand Bidding Violations during Peak Sale Season
Would you pay twice...
Apps Running on Incent Walls: A Hidden Risk for Advertisers
Imagine that you...
The Hidden Cost of Instinct: How Ecommerce Pricing Intelligence Drives Smarter Decisions
Most brands are...
Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising...
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