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ad-fraud

Humans make only 60% of internet traffic The covid19 pandemic left a huge global impact........

brand-safety

Safeguarding a brand’s reputation in the smartphone industry There’s no denying that millennials and genz.......

clickbait

One minute you’re deeply engrossed reading a dense political explainer on rumblings across the globe.......

vanilla-brand-safety

The simple technique of blacklisting keywords to place ads on relevant and appropriate content is.......

mobile-app-install-fraud

The total number of smartphone users in the world stands at 3.8 billion which is.......

reviews-on-ecommerce-portal

How it affects your brand’s ROI and safeguards Brand Reputation and Safety A recent study.......

MENA-Based Blogs

Affiliate & Incent Fraud In MENA: Are Your Marketing Dollars At Risk?
Affiliate marketing in the MENA region is growing exponentially as a result of the region’s growing...
Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising is seeing a massive growth in the Middle East and Africa region. According to...

Latest Blogs Insights

Affiliate & Incent Fraud In MENA: Are Your Marketing Dollars At Risk?
Affiliate marketing...
Is Your Fintech App Marketing Losing Money to Affiliate Fraud? Here’s What You Need to Know
As an advertiser...
What Happens When You Eliminate Click Spamming - Know With Proof?
Ever celebrated...
Smart Marketer’s Guide to Combating Brand Bidding Violations during Peak Sale Season
Would you pay twice...
Apps Running on Incent Walls: A Hidden Risk for Advertisers
Imagine that you...
The Hidden Cost of Instinct: How Ecommerce Pricing Intelligence Drives Smarter Decisions
Most brands are...
Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising...
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