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Festive Season Ad Spend from Mobile Ad Fraud

The festive season in India is like a high-stakes battleground for consumer attention, and in.......

Lead Landing Page Optimisation

The USA digital advertising industry significantly relies on lead generation strategies. For advertisers in the.......

brand safety

When we think about brand safety, the first things that often come to mind are.......

mFilterIt's Attention Metrics Tools

Most branding campaigns today are measured by impressions, clicks, and viewability scores. These numbers can.......

Learn how shifting to dedicated landing pages with real-time lead validation helps reduce junk leads, improve transparency, and boost your Meta campaign ROI.

You have done everything by the book. Made a fully optimized, well-researched campaign, targeted a.......

Latest Blogs Insights

A DIY Checklist for Marketers: How to Safeguard Your Festive Season Ad Spend from Mobile Ad Fraud
The festive season...
Lead Landing Page Optimization – How to Spot Bots and Improve Lead Quality
The USA digital...
Why Every Brand Needs an Affiliate Monitoring Audit Checklist for Fraud-Free Growth
If you’re running...
Why Addressing Regional Nuances is Critical for Effective Media Brand Safety?
When we think about...
The Hidden Cost of Managing Ads Across Multiple Ecommerce Marketplaces: How a Unified Marketing Platform Helps
Aditya was running...
How mFilterIt’s Attention Metrics Tools Differs from Competitors?
Most branding campaigns...
Why Marketers Need to Move Beyond Viewability? Understand How MFA Sites Hurt Ad Performance & How Attention Metrics Help
Here’s the truth...
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