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brand safety in contextual targettig

Imagine you’re investing in branding ads to be visible among your target users, but instead,.......

In recent years, the MENA region has emerged as one of the fastest-growing digital advertising.......

Mobile app advertising is all about data coming from CPI campaigns – ROAS and LTV.......

programmatic-ad-fraud

With brands shifting a large amount of their budgets to digital platforms, programmatic advertising plays.......

counterfiet fraud

In today’s hyper-connected commerce ecosystem, brand visibility is no longer limited to owned channels. From.......

reseller fraud in q commerce

India’s e-commerce sector, valued at ₹10,82,875 crore in FY24, is expected to reach ₹29,88,735 crore.......

Affiliate marketing in the MENA region is growing exponentially as a result of the region’s.......

affiliate fraud

As an advertiser at a Fintech business, are you constantly stressed over user growth targets,.......

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What Marketers Should Look for in a Click Fraud Prevention Tool?
The high season...
What Are Attention Metrics: Why Brands Need To See Beyond Viewability
Marketers have relied...
What is Impression Spam? Know How It Impacts App Campaigns.
While marketers...
Affiliate Fraud Is Getting Smarter: Is Your Affiliate Monitoring Strategy Smarter Too?
Paying affiliates...
Brand Safety Is Not Just About Safe Placements: Why Full-Funnel Coverage is the Only Way to Break the Illusion Loop
Think your ad is...
Brand Impersonation in Religious Tourism: What Devotees and Platforms Must Know
Over 50 fake websites....
5 Red Flags That Drain Your Performance: How Ecommerce Analytics Helps Fix It & Boost ROAS
E-commerce businesses...
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