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Brand Bidding

Competitors or affiliates may bid on your brand keywords, potentially driving up costs and diluting.......

Programmatic Advertising

The rise of programmatic advertising has shifted the focus towards accuracy and automation. It surged.......

Mobile Ad Fraud

As mobile app ads have become more pervasive, advertisers are facing growing concerns around app.......

Bot Traffic

For digital marketers, walled garden is not a foreign word. However, we will take a.......

MENA-Based Blogs

Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising is seeing a massive growth in the Middle East and Africa region. According to...

Latest Blogs Insights

Is Your Fintech App Marketing Losing Money to Affiliate Fraud? Here’s What You Need to Know
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What Happens When You Eliminate Click Spamming - Know With Proof?
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Smart Marketer’s Guide to Combating Brand Bidding Violations during Peak Sale Season
Would you pay twice...
Apps Running on Incent Walls: A Hidden Risk for Advertisers
Imagine that you...
The Hidden Cost of Instinct: How Ecommerce Pricing Intelligence Drives Smarter Decisions
Most brands are...
Programmatic Ad Fraud, Transparency Challenges, and Brand Safety Issues in MENA: The Way Forward for Advertisers
Programmatic advertising...
Why Quick Service Restaurants (QSRs) Need Digital Commerce Intelligence & What to Look for in It?
The global Quick...
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