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digital-ecommerce

PepsiCo announced two new direct-to-consumer offerings to shop directly online. So far, the approach of.......

brand-safety

Your brand is what other people say about you when you’re not in the room”-.......

click-injection

In the click injection, Click is injected where a malicious publisher(apps) on the phone notices.......

identifying-click-spam

Within the gamut of techniques resorted by fraudsters to ad fraud, koi dikh is the.......

decoding

Many times, team mFilterIt is asked one basic but important question. What does the name.......

brands-vs-bots

Alan’s Turning remarkable theory formed the basis of computer science today. His famous test ‘The.......

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